Packaging is about preserving a product, increasing its value, lengthening its shelf life, making it more attractive and easy to transport.

Packaging means the use of particular skills to add the maximum value at the minimum cost by solving problems like cost reduction, maximizing efficiency, functionality and space rationalization, treatment of different materials and technological innovations.

Curti R., Grandi M., (1997). Per niente fragile. [Not at all fragile]. Bologna: Editrice Compositori.